Fisher-Price is recalling its Rock ‘N Play product, which has been linked to more than 30 infant deaths. The company is offering a cash refund to customers who have owned the product for six months or less. Those who have owned the product for longer can seek a pro-rated voucher refund from the company.
MarketWatch reports the recall could cost Fisher-Price up to $60 million and involves nearly 5 million units. The Rock ‘N Play sleeper is manufactured in China and retails in the United States for between $40 and $149. We can see by the pro-rated refund “voucher” that the company continues to focus on the bottom line, and not on the safety of consumers.
Frequently recalls highlight the risk of serious or fatal injuries resulting from dangerous or defective consumer products. But issuing a recall does not relieve a company of the legal liability associated with marketing these products to consumers.
Mattel issued the recall after complaints to the company and the Consumer Product Safety Commission that infants could roll over and suffocate. The CPSC reports more than 30 infant deaths have occurred while using the product in the last decade. The company said the recall was voluntary and blamed some of the incidents on incorrect use of the products that were contrary to safety warnings and instructions. Our injury lawyers know neither the “voluntary” recall nor the assertion that the product was used incorrectly will protect the company from legal liability in this case.